News

How To Collect Customer Emails To Grow Restaurant Sales

October 20, 2020 • How To Collect Customer Emails To Grow Restaurant Sales

Collecting customer emails on your website is one of the simplest and most automated ways of increasing your restaurants sales and creating loyal customers. By sending out targeted newsletters to your customers you’ll be giving those people an incentive to come in to your restaurant and keeping your restaurant on their minds for when they decide to dine out.

Once you have your optin setup and your newsletter designed, 10 minutes a month is all it takes to see more sales.

Off The Menu – Is Your Online Menu Turning Away Customers?

October 15, 2020 • Off The Menu – Is Your Online Menu Turning Away Customers?

In an ideal world, the fact that your food is fabulous should be enough to keep those customers coming back for more. Unfortunately, the internet is a fickle creature and it encourages people to be more and more demanding. In the complex world of food delivery, the name of the game is to make those sales and get those positive reviews flooding in. To do this, you need to be treating your online menu with the same care that you would your restaurant window to ensure that your offering is enticing, competitive and value for money.

Increasing Word of Mouth Referral to Your Restaurant

October 09, 2020 • Increasing Word of Mouth Referral to Your Restaurant

The digital age has tricked us into thinking traditional word of mouth doesn’t matter. But it still does – 87% of diners agree that they take recommendations from friends more seriously than online reviews or popularity on social media. While it can be easy to think you just need a killer Instagram following, an active Twitter feed, and a bunch of stars on Yelp to get customers in the door, you can’t stop there. It’s time to make word of mouth a crucial part of your referral and recommendation strategy. Let’s go back to the basics: here’s how you...

How Restaurant Technology Trends Have Revolutionised Hospitality

October 02, 2020 • How Restaurant Technology Trends Have Revolutionised Hospitality.

For ages, hospitality companies employed the same business model: get customers, then serve them food. Fast-forward to the 21st century and the same model is still followed. But this time, with a little twist. And it has everything to do with technological advancements. Nowadays, technology offers cutting-edge tools that speeds up time-consuming procedures and gives restaurant operators more time to focus on the things that matter; the customer experience. These trends are shaping the hospitality business stratosphere like never before. We take a look into some of our top hospitality tech trends to discover the positive impact they've made to our favourite industry.

What Is a Card-Not-Present Transaction and Why Does It Cost More?

September 24, 2020 • What Is a Card-Not-Present Transaction and Why Does It Cost More?

Amidst the COVID-19 health crisis, consumer behavior is shifting rapidly towards digital channels due to local mandates that have temporarily eliminated on-premise dining. In light of this new legislation, restaurants are adapting quickly to meet changing demand and serve their communities. Some restaurants are even starting to use online ordering and delivery for the very first time.

This pivot away from in-person dining and towards digital-only ordering and payment comes with many changes. One such change that restaurant owners and operators will begin to see is a shift in credit card processing fees for orders placed online to card-not-present (CNP) transactions.