Collecting customer emails on your website is one of the simplest and most automated ways of increasing your restaurants sales and creating loyal customers. By sending out targeted newsletters to your customers you’ll be giving those people an incentive to come in to your restaurant and keeping your restaurant on their minds for when they decide to dine out.
Once you have your optin setup and your newsletter designed, 10 minutes a month is all it takes to see more sales.
The digital age has tricked us into thinking traditional word of mouth doesn’t matter. But it still does – 87% of diners agree that they take recommendations from friends more seriously than online reviews or popularity on social media. While it can be easy to think you just need a killer Instagram following, an active Twitter feed, and a bunch of stars on Yelp to get customers in the door, you can’t stop there. It’s time to make word of mouth a crucial part of your referral and recommendation strategy. Let’s go back to the basics: here’s how you...
Amidst the COVID-19 health crisis, consumer behavior is shifting rapidly towards digital channels due to local mandates that have temporarily eliminated on-premise dining. In light of this new legislation, restaurants are adapting quickly to meet changing demand and serve their communities. Some restaurants are even starting to use online ordering and delivery for the very first time.
This pivot away from in-person dining and towards digital-only ordering and payment comes with many changes. One such change that restaurant owners and operators will begin to see is a shift in credit card processing fees for orders placed online to card-not-present (CNP) transactions.