Restaurant Owner Tips
If you're a business owner or manager in hospitality, there's no escaping public attention, so don't give away the advantage by stumbling or not being prepared. Be ready to use the most flexible and reliable of your marketing assets - you!
Business Is Great
Period. Nothing is more boring than business owners or managers complaining about how hard life is. No-one cares. Even if it's slow, tell us about one of your clever staff, interest customers with new menu changes you're excited about. You may have to 'fake it to make it'!
Support A Cause Or Charity
The local soccer team is always a great idea but go beyond to other groups that may be more inspirational and engage people more effectively. Child sponsorship through a charity group or overseas aid and environmental work is something that you and your staff can watch develop and feel proud of. Make your support known, but modestly.
Have Something On Paper To Giveaway
A page of your top recipes, your top 10 tips for throwing a party, food & wine information sheets for customers who want advice on areas are a great way to add personality to a business.
Check The Friendliness And Quality Of Your Communication
Unfriendly voicemail or staff messages can sabotage your image. Ensure emails are correctly punctuated and have no spelling mistakes as this will make you look uneducated.
Dress For Success
It's not about labels, but people assume you have a great life. Wear modern clothes and shoes, certainly beyond the standard of your staff. Decent glasses, a good haircut, and gentlemen, ensure you have a shaved face or clean beard. Signature items like earrings or a tie can create a memorable effect. Having a bright smile on show with clean teeth and immaculate uniforms show great professionalism and band recognition.
Find out more about Restaurant Owner Tips at our Operations Manual http://businessmanualsmadeeasy.com/products/operations-manual